Just been reading about CSS Image replacement over at LatentMotion, turns out many blogs are using unoptimized text links when coding logo graphics and losing an opportunity to make the most of their header tags. Initial impression was this was an on-page site optimization minutia, but then I saw the h1 tag code with either the same h1 text every page or even none at all.
Quick check on this site and lo and behold, I’ve used a standard hack to replace the default Thesis theme header text with an image but have missed out altogether on a great h1 tag to use relevant keyphrases in.
Nifty thing is I can then use “Dynamic Text Replacement” to insert different text into my h1 tag for different pages, which would be cool. But I don’t think it’s worth it. There are issues of duplicate content which I lose interest in and while some users may benefit from this level of attention it’s moving towards SEO as distinct from content which is less useful. At any rate, am very happy to have an h1 tag I missed.

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